http://www.clickz.com/ Agency spotlight - Marketing BloomReach released a new interface on its marketing analytics dashboard that helps companies identify web pages that aren't doing a good job. http://www.clickz.com/clickz/news/2267792/bloomreach-gives-view-of-content-quality http://www.clickz.com/clickz/news/2267792/bloomreach-gives-view-of-content-quality Susan Kuchinskas Tue, 14 May 2013 08:00:00 -0400 Tewari sizes up mobile's impact on digital marketing and pinpoints where mobile falls short or goes above and beyond online. http://www.clickz.com/clickz/news/2261251/inmobi-ceo-naveen-tewari-sizes-up-mobile-against-the-web http://www.clickz.com/clickz/news/2261251/inmobi-ceo-naveen-tewari-sizes-up-mobile-against-the-web Matt Kapko Fri, 12 Apr 2013 11:13:00 -0400 Saatchi & Saatchi Wellness has hired Hensley Evans to serve as the firm's executive vice president, director of analytics and digital strategy. http://www.clickz.com/clickz/news/2257317/saatchi-saatchi-wellness-hires-analytics-guru-hensley-evans http://www.clickz.com/clickz/news/2257317/saatchi-saatchi-wellness-hires-analytics-guru-hensley-evans James Dohnert Mon, 25 Mar 2013 14:00:00 -0400 An interview with the Bing Ads evangelist for small businesses. http://www.clickz.com/clickz/news/2255871/spotlight-on-john-gagnon-bing-ads-evangelist http://www.clickz.com/clickz/news/2255871/spotlight-on-john-gagnon-bing-ads-evangelist Melanie White Tue, 19 Mar 2013 13:38:00 -0400 Along with the funding announcement, NewsCred also reported that Mayfield Fund partner Rajeev Batra will join its board of directors. http://www.clickz.com/clickz/news/2255287/newscred-gains-usd15-million-in-series-b-funding http://www.clickz.com/clickz/news/2255287/newscred-gains-usd15-million-in-series-b-funding James Dohnert Tue, 19 Mar 2013 09:00:00 -0400 Media investment management firm GroupM has created a consulting services division to add to its staple of services. http://www.clickz.com/clickz/news/2253633/former-omd-exec-to-lead-new-consulting-division-for-groupm http://www.clickz.com/clickz/news/2253633/former-omd-exec-to-lead-new-consulting-division-for-groupm James Dohnert Fri, 08 Mar 2013 14:00:00 -0500 Sitecore has announced that Procter & Gamble will begin using its Customer Engagement Platform (CEP) to help manage interactions with customers. http://www.clickz.com/clickz/news/2251511/sitecore-inks-deal-with-procter-gamble http://www.clickz.com/clickz/news/2251511/sitecore-inks-deal-with-procter-gamble James Dohnert Fri, 01 Mar 2013 11:00:00 -0500 Chairman and chief executive of 24/7 Media David Moore, senior vice president of business development at About, Inc. Marc Goldberg, and senior vice president of publisher services at AOL Networks David Jacobs are each set to join The 614 Group's board. http://www.clickz.com/clickz/news/2249866/the-614-group-adds-3-media-executives-to-its-board-of-directors http://www.clickz.com/clickz/news/2249866/the-614-group-adds-3-media-executives-to-its-board-of-directors James Dohnert Thu, 21 Feb 2013 13:17:00 -0500 Microsoft has unveiled the first collaborative branded campaigns for Windows 8 Ads in Apps. http://www.clickz.com/clickz/news/2249547/razorfish-and-delta-reveal-first-collaborative-windows-8-ad-concept http://www.clickz.com/clickz/news/2249547/razorfish-and-delta-reveal-first-collaborative-windows-8-ad-concept Matt Kapko Thu, 21 Feb 2013 09:00:00 -0500 Anheuser-Busch has put AKQA in charge of digital advertising for the Budweiser, Bud Light, and Stella Artois brands. http://www.clickz.com/clickz/news/2222215/akqa-nabs-anheuserbusch-digital-account http://www.clickz.com/clickz/news/2222215/akqa-nabs-anheuserbusch-digital-account James Dohnert Fri, 02 Nov 2012 13:57:00 -0400 Market research firm Ipsos MediaCT has named Jon Greenwood president of its U.S. research team. http://www.clickz.com/clickz/news/2218062/ipsos-mediact-finds-new-president-of-us-research-team http://www.clickz.com/clickz/news/2218062/ipsos-mediact-finds-new-president-of-us-research-team James Dohnert Thu, 18 Oct 2012 08:00:00 -0400 Roundup includes news from AKQA, Millennial Media, Hello Design, and others. http://www.clickz.com/clickz/news/2215547/grey-grabs-majority-stake-in-germanys-digital-shop-k102 http://www.clickz.com/clickz/news/2215547/grey-grabs-majority-stake-in-germanys-digital-shop-k102 Caitlin Rossman Mon, 08 Oct 2012 16:25:00 -0400 A roundup of news from Move, Silverpop, LinkedIn, and more. http://www.clickz.com/clickz/news/2213720/dma-names-stephanie-miller-vp-member-relations http://www.clickz.com/clickz/news/2213720/dma-names-stephanie-miller-vp-member-relations Caitlin Rossman Mon, 01 Oct 2012 13:26:00 -0400 An IAB Canada study shows 65 percent of ad agency execs in the country believe that research around the GRP is the most encouraging propeller of video ad spending. http://www.clickz.com/clickz/news/2208530/video-advertisers-in-canada-want-their-grps http://www.clickz.com/clickz/news/2208530/video-advertisers-in-canada-want-their-grps Kate Kaye Wed, 26 Sep 2012 17:48:45 -0400 RPA's new VP and director of creative social media, J Barbush, seeks passionate everyday brand fans. http://www.clickz.com/clickz/news/2208520/how-hondas-agency-taps-authentic-stories-for-social http://www.clickz.com/clickz/news/2208520/how-hondas-agency-taps-authentic-stories-for-social Matt Kapko Wed, 26 Sep 2012 15:41:10 -0400 Executive roundup includes more hires from Operative, Mobile Posse, MoPub and Videology. http://www.clickz.com/clickz/news/2208162/former-webmd-ceo-gattinella-to-head-doubleverify http://www.clickz.com/clickz/news/2208162/former-webmd-ceo-gattinella-to-head-doubleverify ClickZ News Staff Tue, 25 Sep 2012 16:58:08 -0400 Rick Chavez, GM of Microsoft's new online services division said agencies are critical partners for the new San Francisco initiative. http://www.clickz.com/clickz/news/2207726/microsoft-solution-studio-is-definitely-not-an-agency http://www.clickz.com/clickz/news/2207726/microsoft-solution-studio-is-definitely-not-an-agency Matt Kapko Mon, 24 Sep 2012 16:17:00 -0400 SapientNitro, an integrated agency, has joined with Chicago-based Iota to develop ways to gather and employ data to better understand how the virtual and the real interconnect. http://www.clickz.com/clickz/news/2207141/sapientnitro-pairs-with-iota-to-bring-consumer-data-to-life http://www.clickz.com/clickz/news/2207141/sapientnitro-pairs-with-iota-to-bring-consumer-data-to-life Kate Kaye Thu, 20 Sep 2012 14:18:00 -0400 The SOMA neighborhood space will be the first "Solution Studio" in a series of new workspaces Microsoft plans to open around the world. http://www.clickz.com/clickz/news/2206115/microsoft-to-open-first-marketing-agency-in-san-francisco http://www.clickz.com/clickz/news/2206115/microsoft-to-open-first-marketing-agency-in-san-francisco Matt Kapko Mon, 17 Sep 2012 17:48:42 -0400 SiteScout, a young firm based in Toronto, believes small affiliate marketers and small and mid-size agencies can benefit from the data market, too. http://www.clickz.com/clickz/news/2206114/video-sitescout-brings-dsp-data-market-to-small-advertisers http://www.clickz.com/clickz/news/2206114/video-sitescout-brings-dsp-data-market-to-small-advertisers Kate Kaye Mon, 17 Sep 2012 17:19:00 -0400 A roundup of news from Tribal DDB, MEC, AppNexus and Gannett. http://www.clickz.com/clickz/news/2205477/agency-creative-ferguson-joins-tribal-ddb http://www.clickz.com/clickz/news/2205477/agency-creative-ferguson-joins-tribal-ddb ClickZ News Staff Thu, 13 Sep 2012 15:05:00 -0400 Brands that woke up to the gTLD party late can now partner with a company that owns a gTLD, acquire one, or wait for the next round of applications, which could be years down the line. http://www.clickz.com/clickz/news/2204755/why-some-brands-stayed-out-of-first-dotbrand-auction http://www.clickz.com/clickz/news/2204755/why-some-brands-stayed-out-of-first-dotbrand-auction Matt Kapko Tue, 11 Sep 2012 18:40:38 -0400 More exec additions for AudienceScience, SapientNitro and DDB Chicago. http://www.clickz.com/clickz/news/2203224/digital-ad-sales-vet-greenberg-joins-katz-360 http://www.clickz.com/clickz/news/2203224/digital-ad-sales-vet-greenberg-joins-katz-360 ClickZ News Staff Wed, 05 Sep 2012 11:53:00 -0400 As iCrossing becomes a full-service digital agency, it's beefing up its media team. http://www.clickz.com/clickz/news/2201658/jonathan-adams-to-lead-icrossing-na-media-practice http://www.clickz.com/clickz/news/2201658/jonathan-adams-to-lead-icrossing-na-media-practice Susan Kuchinskas Wed, 29 Aug 2012 17:37:00 -0400 The new SVP of sales has been mandated to create innovative campaign programs for men 18 to 34. http://www.clickz.com/clickz/news/2201027/drew-berkowitz-to-lead-drive-for-custom-branded-campaigns-at-craveonline http://www.clickz.com/clickz/news/2201027/drew-berkowitz-to-lead-drive-for-custom-branded-campaigns-at-craveonline Susan Kuchinskas Tue, 28 Aug 2012 06:00:00 -0400 GroupM hires 24/7 Media veteran Ari Bluman as chief digital investment officer for North America. http://www.clickz.com/clickz/news/2200973/groupm-digital-hire-aims-for-best-pricing-with-group-wide-scale http://www.clickz.com/clickz/news/2200973/groupm-digital-hire-aims-for-best-pricing-with-group-wide-scale Melanie White Fri, 24 Aug 2012 13:17:00 -0400 Also: Tribal DDB New York hires creative director, and other industry news from the week. http://www.clickz.com/clickz/news/2200971/brighttag-acquires-sitetagger http://www.clickz.com/clickz/news/2200971/brighttag-acquires-sitetagger Daniel Mickens Fri, 24 Aug 2012 12:45:18 -0400 A roundup of digital ad and tech industry news from Adap.tv, David&Goliath, NGP VAN, and more. http://www.clickz.com/clickz/news/2199664/razetti-leaves-grupo-gallegos-for-lapiz http://www.clickz.com/clickz/news/2199664/razetti-leaves-grupo-gallegos-for-lapiz Daniel Mickens Fri, 17 Aug 2012 15:41:00 -0400 North American CEO Rob Norman said he wants to make the sprawling media agency network easier for the Googles and Facebooks of the world to deal with. http://www.clickz.com/clickz/news/2199112/new-groupm-chief-digital-officer-to-avoid-silo-effect http://www.clickz.com/clickz/news/2199112/new-groupm-chief-digital-officer-to-avoid-silo-effect Kate Kaye Wed, 15 Aug 2012 12:40:00 -0400 The author of Warp-Speed Branding talks about being motivated by problem-solving, not money. http://www.clickz.com/clickz/news/2198815/digital-mad-woman-winkler-founder-agnieszka-winkler http://www.clickz.com/clickz/news/2198815/digital-mad-woman-winkler-founder-agnieszka-winkler Joan Voight Wed, 15 Aug 2012 06:00:00 -0400 Company looks to build on Zagat buy with travel guides. http://www.clickz.com/clickz/news/2198499/google-acquires-frommers-publishing-brand http://www.clickz.com/clickz/news/2198499/google-acquires-frommers-publishing-brand Shaun Nichols Mon, 13 Aug 2012 18:39:00 -0400 VivaKi aims to be able to factor in viewability when planning and buying inventory to better gauge the potential value of impressions. The agency expects it to "force the hand of many publishers." http://www.clickz.com/clickz/news/2197541/vivaki-pairs-with-comscore-to-push-viewability-metric http://www.clickz.com/clickz/news/2197541/vivaki-pairs-with-comscore-to-push-viewability-metric Susan Kuchinskas Wed, 08 Aug 2012 14:54:00 -0400 Foursquare hires Yahoo veteran Rob Wilk as vice president of sales. http://www.clickz.com/clickz/news/2197032/top-yahoo-search-exec-moves-to-foursquare http://www.clickz.com/clickz/news/2197032/top-yahoo-search-exec-moves-to-foursquare Susan Kuchinskas Mon, 06 Aug 2012 17:04:00 -0400 Also news from PubMatic, Shiny Ads and Promodity. http://www.clickz.com/clickz/news/2196717/ing-runs-to-icrossing-for-nyc-marathon-social-community http://www.clickz.com/clickz/news/2196717/ing-runs-to-icrossing-for-nyc-marathon-social-community Daniel Mickens Fri, 03 Aug 2012 12:06:40 -0400 London-based shop with Poland presence will be part of Possible Worldwide. http://www.clickz.com/clickz/news/2196439/wpp-gobbles-fortune-cookie-for-eastern-europe-expansion http://www.clickz.com/clickz/news/2196439/wpp-gobbles-fortune-cookie-for-eastern-europe-expansion Kate Kaye Thu, 02 Aug 2012 12:03:00 -0400 Google purchased Facebook-centric social campaign management firm Wildfire. http://www.clickz.com/clickz/news/2195763/googles-wildfire-buy-could-enhance-social-data-capabilities http://www.clickz.com/clickz/news/2195763/googles-wildfire-buy-could-enhance-social-data-capabilities Kate Kaye Tue, 31 Jul 2012 17:06:01 -0400 Elisa Steele moves to Skype, SapientNitro hires. http://www.clickz.com/clickz/news/2195047/digitas-hires-for-new-york-and-atlanta http://www.clickz.com/clickz/news/2195047/digitas-hires-for-new-york-and-atlanta Daniel Mickens Fri, 27 Jul 2012 15:20:00 -0400 Marketing news roundup: PulsePoint, Nearby Now http://www.clickz.com/clickz/news/2193594/aol-arnold-worldwide-usa-today-hire http://www.clickz.com/clickz/news/2193594/aol-arnold-worldwide-usa-today-hire Daniel Mickens Mon, 23 Jul 2012 12:05:33 -0400 Firm said revenues rose 21 percent in Q2. http://www.clickz.com/clickz/news/2193077/google-reports-mobile-ad-growth http://www.clickz.com/clickz/news/2193077/google-reports-mobile-ad-growth Kate Kaye Thu, 19 Jul 2012 17:42:09 -0400