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Even After Super Bowl, Google Plays the Reluctant Advertiser http://feeds.clickz.com/~r/clickz/~3/HGtlCu42ZAs/3636439 http://www.clickz.com/3636439 CEO Eric Schmidt shrugged it off, but Google's big game ad shows just how much the company has embraced traditional marketing methods.<img src="http://feeds.feedburner.com/~r/clickz/~4/HGtlCu42ZAs" height="1" width="1"/> http://www.clickz.com/3636439 Facebook Dominates U.K. Mobile Internet Use http://feeds.clickz.com/~r/clickz/~3/2esOER16Mtk/3636425 http://www.clickz.com/3636425 Social network accounts for 40 percent of page views from U.K. mobile devices.<img src="http://feeds.feedburner.com/~r/clickz/~4/2esOER16Mtk" height="1" width="1"/> http://www.clickz.com/3636425 Mobclix Strikes Deal to Enhance Targeting on Smartphones http://feeds.clickz.com/~r/clickz/~3/TWa7on710z0/3636427 http://www.clickz.com/3636427 Adds Nielsen data based on Zip codes and other offline household information.<img src="http://feeds.feedburner.com/~r/clickz/~4/TWa7on710z0" height="1" width="1"/> http://www.clickz.com/3636427 Tide Enlists Venus Williams to Serve Up Digital Campaign http://feeds.clickz.com/~r/clickz/~3/GEfeQZbfn_o/3636428 http://www.clickz.com/3636428 Tennis star spearheads design contest, while posting for the brand on Facebook and Twitter.<img src="http://feeds.feedburner.com/~r/clickz/~4/GEfeQZbfn_o" height="1" width="1"/> http://www.clickz.com/3636428 Super Bowl Advertisers Are MIA on Facebook http://feeds.clickz.com/~r/clickz/~3/k2QORz35uGI/3636410 http://www.clickz.com/3636410 Many brands forking over big TV bucks haven't integrated efforts into social sites.<img src="http://feeds.feedburner.com/~r/clickz/~4/k2QORz35uGI" height="1" width="1"/> http://www.clickz.com/3636410 A Reshuffled MTV Networks Takes New Digital Approach http://feeds.clickz.com/~r/clickz/~3/_W8TDtjGcd8/3636411 http://www.clickz.com/3636411 After consolidating digital music sales teams, MTV has begun to focus in earnest on brand marketers.<img src="http://feeds.feedburner.com/~r/clickz/~4/_W8TDtjGcd8" height="1" width="1"/> http://www.clickz.com/3636411 Study Calls for More User Choice in Pre-Roll Ads http://feeds.clickz.com/~r/clickz/~3/Xm1-aQv1QIU/3636412 http://www.clickz.com/3636412 A research effort meant to find a replacement for pre-roll online video ads actually validates them.<img src="http://feeds.feedburner.com/~r/clickz/~4/Xm1-aQv1QIU" height="1" width="1"/> http://www.clickz.com/3636412 AccuWeather Eases Users and Advertisers Into New Site's Soft Launch http://feeds.clickz.com/~r/clickz/~3/yT1_PECYz80/3636415 http://www.clickz.com/3636415 Previewing the new site for users and advertisers allows them to make suggestions prior to the formal launch, according to AccuWeather.<img src="http://feeds.feedburner.com/~r/clickz/~4/yT1_PECYz80" height="1" width="1"/> http://www.clickz.com/3636415 Facebook and Microsoft Cancel Display Ad Relationship http://feeds.clickz.com/~r/clickz/~3/DXQ0tDbVkKM/3636416 http://www.clickz.com/3636416 Four-year agreement is kaput in possible blow to Microsoft's ad representation ambitions.<img src="http://feeds.feedburner.com/~r/clickz/~4/DXQ0tDbVkKM" height="1" width="1"/> http://www.clickz.com/3636416 Social Networking for Tax Season http://feeds.clickz.com/~r/clickz/~3/dVtbYccLlTY/3636394 http://www.clickz.com/3636394 TurboTax has launched a new social media application that connects people with others who have already filed their taxes.<img src="http://feeds.feedburner.com/~r/clickz/~4/dVtbYccLlTY" height="1" width="1"/> http://www.clickz.com/3636394 Yahoo Spins HotJobs Sell-off as Good for Newspaper Partners http://feeds.clickz.com/~r/clickz/~3/igTGP19W1WY/3636399 http://www.clickz.com/3636399 Yahoo sold off HotJobs to Monster Worldwide, and believes its separate traffic deal with Monster will benefit its newspaper consortium partners.<img src="http://feeds.feedburner.com/~r/clickz/~4/igTGP19W1WY" height="1" width="1"/> http://www.clickz.com/3636399 Teens Abandon Blogging as Their Parents Pick it Up http://feeds.clickz.com/~r/clickz/~3/9DmrpP98CbM/3636408 http://www.clickz.com/3636408 Just 4 percent of teens say they blog, according to the Pew Internet and American Life Project.<img src="http://feeds.feedburner.com/~r/clickz/~4/9DmrpP98CbM" height="1" width="1"/> http://www.clickz.com/3636408 AOL Appoints Google Exec to Oversee Scaling of Content Production http://feeds.clickz.com/~r/clickz/~3/A8xYjj9uFkU/3636409 http://www.clickz.com/3636409 Ex-Googler David Eun will replace Bill Wilson as the president of Media and Studios at AOL.<img src="http://feeds.feedburner.com/~r/clickz/~4/A8xYjj9uFkU" height="1" width="1"/> http://www.clickz.com/3636409 MySpace Suffers More Ad Declines http://feeds.clickz.com/~r/clickz/~3/e60zrS578l0/3636381 http://www.clickz.com/3636381 Earnings at News Corp.'s digital unit fall $32 million; Rupert Murdoch has a crush on 3D technology.<img src="http://feeds.feedburner.com/~r/clickz/~4/e60zrS578l0" height="1" width="1"/> http://www.clickz.com/3636381 Dunkin' Donuts Finds Success with Fan Photos http://feeds.clickz.com/~r/clickz/~3/LjFqGzV_klg/3636383 http://www.clickz.com/3636383 Campaigns on Facebook and Twitter highlight winter iced coffee drinkers.<img src="http://feeds.feedburner.com/~r/clickz/~4/LjFqGzV_klg" height="1" width="1"/> http://www.clickz.com/3636383